SEO Pricing
I offer a number of pricing options for SEO and lead generation projects which are outlined below. There is no price list as such because every project is different so if you are interested in getting a quote please contact me and let me know what you’re looking for so I can give you a more definitive idea of costs.
SEO consultancy & Services
Priced based on my day rate of £300/ day + expenses. Some typical project prices are outlined below but please don’t take these as definitive, we can create a campaign for yoou whatever your budget so get in touch.
Example 1 – 5 page brochure website, low competition keywords
- Initial SEO report including keyword research, technical optimisation, content optimisation and internal link restructuring – 1 days – £300
- New content & link building – 1 days per month for 3 months – £300/ month
Total project investment: £1200. Delivery time: 4 months
Example 2 – 20 page brochure website, moderately competitive keywords
- Initial SEO report including keyword research, technical optimisation, content optimisation and internal link restructuring – 3 days – £900
- New content & link building – 2 days per month for 6 months – £600/ month
- Expenses for directory listings and advertising – £300/ month
Total project investment: £6300. Delivery time: 7 months
Example 3 – Large ecommerce site, competitive industry
- Initial SEO report including keyword research, technical optimisation, content optimisation and internal link restructuring – 7 days – £2100
- New content & link building – 5 days per month for 12 months – £1500/ month
- Expenses for directory listings and advertising – £1000/ month
Total project investment: £32,100. Delivery time: 13 months
Find out more about my SEO services
Local SEO
These pricing options are available to businesses targeting localised keywords. A local keyword is a phrase which includes a location like ‘brighton hairdresser’ or ‘manchester plumber’.
For local SEO campaigns I price by the keyword based on its difficulty. The number of keywords you target and their difficulty will be dictated by how much you have to spend.
The advantage of this pricing structure for you is that you aren’t paying by the hour so if a keyword takes extra work to get to the top for, beyond what was originally anticipated, I absorb the cost of the extra work and put in as much time as it takes to get you ranking for that keyword. Local campaigns are also covered by my money back guarantee where if I fail to get you ranked on page 1 of Google for a keyword which you’re targeting your fees for that keyword will be fully refunded (less any expenses incurred).
Example keywords and prices:
The following are a guide only to give an indication of how keyword pricing works and the sort of budget range you can expect.
- ‘Electrician in devon’ – £300 – Delivery time – 4 months
- ‘Personal shopper london’ – £500 – Delivery time – 6 months
- ‘Stag weekends in bournemouth’ – £600 – Delivery time – 6 months
- ‘Brighton hotel’ – £1000 – Delivery time – 8 months
Find out more about my local SEO service
Lead generation
With an online lead generation campaign you pay only for leads (emails or phone calls) and all the campaign costs like site design and build, SEO, link building, directory listings, display advertising and Google Adwords are absorbed by me.
We agree on a cost per lead which you’ll pay for each qualified lead delivered through our campaigns.
The following give an indication of some typical costs per lead but you can suggest your own cost per lead when you make a lead generation enquiry.
Financial services – £50+ – example: mortgage brokers, financial advisors
B2B services – £25 – example: web design, credit card processing, IT support
B2B products – £20 – example: office supplies, building suppliers
Local trades - £15 – example: plumbing, gardening, builders
Health and wellbeing – £20 – example: dentistry, GP’s, fitness instructors, gyms and fitness classes
Cosmetic -£35 – example: plastic surgery, cosmetic dentistry
Educational – £30 – example: private education, training courses, business coaching, life coaching, personal development
Motor – £40 – example: car sales, car leasing, car insurance
Travel and tourism – £20 – example: travel agents, travel concierge, wedding and conference venues